122
Eugene Frankel, "J. B. Biot and the Mathematization of Experimental Physics in Napoleonic France", in Historical Studies in the Physical Sciences, ed. Russell McCormmach (Princeton, N.J.: Princeton University Press, 1977).
123
Charles Coulston Gillispie, ed., Dictionary of Scientific Biography (New York: Charles Scribner's Sons, 1981), p. 85.
124
Дискуссию на тему ошибок радиолокаторов смотрите: Nicole Weisensee Egan, "Takin' Aim at Radar Guns", Philadelphia Daily News, March 9, 2004.
125
Charles T. Clotfelter and Jacob L. Vigdor, "Retaking the SAT" (working paper SAN01-20, Terry Sanford Institute of Public Policy, Duke University, Durham, N.C., July 2001).
126
Eduardo Porter, "Jobs and Wages Increased Modestly Last Month", New York Times, September 2, 2006.
127
Gene Epstein on "Mathemagicians", On the Media, WNYC radio, broadcast August 25, 2006.
128
Legene Quesenberry et al., "Assessment of the Writing Component within a University General Education Program", November 1, 2000; http://wac.colostateedu/aw/articles/quesenberry2000/quesenberry2000.pdf.
129
Kevin Saunders, "Report to the Iowa State University Steering Committee on the Assessment of ISU Comm-English 105 Course Essays", September 2004; www.iastate.edu/~isucomm/InYears/ISUcomm_essays.pdf (accessed 2005; site now discontinued).
130
University of Texas, Office of Admissions, "Inter-rater Reliability of Holistic Measures Used in the Freshman Admissions Process of the University of Texas at Austin", February 22, 2005; http://www.utexas.edu/student/admissions/research/Inter-raterReliability2005.pdf.
131
Emily J. Shaw and Glenn B. Milewski, "Consistency and Reliability in the Individualized Review of College Applicants", College Board, Office of Research and Development, Research Notes RN-20 (October 2004): 3; http://www.collegeboardcom/research/pdf/RN-20.pdf.
132
Gary Rivlin, "In Vino Veritas", New York Times, August 13, 2006.
133
William James, The Principles of Psychology (New York: Henry Holt, 1890), p. 509.
134
Robert Frank and Jennifer Byram, "Taste-Smell Interactions Are Tastant and Odorant Dependent", Chemical Senses 13 (1988): 445-55.
135
A. Rapp, "Natural Flavours of Wine: Correlation between Instrumental Analysis and Sensory Perception", Fresenius' Journal of Analytic Chemistry 337, no. 7 (January 1990): 777-85.
136
D. Laing and W. Francis, "The Capacity of Humans to Identify Odors in Mixtures", Physiology and Behavior 46, no. 5 (November 1989):809-14; and D. Laing et al., "The Limited Capacity of Humans to Identify the Components of Taste Mixtures and Taste-Odour Mixtures", Perception 31, no. 5 (2002): 617-35.
137
For the rose study, see Rose M. Pangborn, Harold W. Berg, and Brenda Hansen, "The Influence of Color on Discrimination of Sweetness in Dry Table-Wine", American Journal of Psychology 76, no. 3 (September 1963): 492-95. For the anthocyanin study, see G. Morrot, F. Brochet. and D. Dubourdieu, "The Color of Odors", Brain and Language 79, no. 2 (November 2001): 309-20.
138
Hilke Plassman, John O'Doherty, Baba Shia, and Antonio Rongel, "Marketing Actions Can Modulate Neural Representations of Experienced Pleasantness", Proceedings of the National Academy of Sciences, January 14, 2008; http://www.pnas.org.
139
M. E. Woolfolk, W. Castellan, and C. Brooks, "Pepsi versus Coke: Labels, Not Tastes, Prevail", Psychological Reports 52 (1983): 185-86.
140
M. Bende and S. Nordin, "Perceptual Learning in Olfaction: Professional Wine Tasters Versus Controls", Physiology and Behavior 62, no. 5 (November 1997): 1065-70.
141
Gregg E. A Solomon, "Psychology of Novice and Expert Wine Talk", American Journal of Psychology 103, no. 4 (Winter 1990): 495-517.
142
Rivlin, "In Vino Veritas."
143
Ibid.
144
Hal Stern, "On the Probability of Winning a Football Game", American Statistician 45, no. 3 (August 1991): 179-82.
145
The graph is from Index Funds Advisors, "Index Funds.com: Take the Risk Capacity Survey", http://www.indexfunds3.com/step3page2.php, where it is credited to Walter Good and Roy Hermansen, Index Your Way to Investment Success (New York: New York Institute of Finance, 1997). The performance of 300 mutual fund managers was tabulated for ten years (1987-1996), based on the Morningstar Principia database
146
Polling Report, "President Bush-Overall Job Rating", http://pollingreport.com/BushJob.htm.
147
"Poll: Bush Apparently Gets Modest Bounce", CNN, September 8, 2004, http://www.cnn.com/2004/ALLPOLITICS/09/06/presidential.poll/index.html.
148
"Harold von Braunhut", Telegraph, December 23, 2003; http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2003/12/24/db2403.xml.
149
James J. Fogarty, "Why Is Expert Opinion on Wine Valueless?" (discussion paper 02.17, Department of Economics, University of Western Australia, Perth, 2001)
150
Stigler, The History of Statistics, p. 143.
151
Holland, What Are the Chances? p. 51.
152
Это лишь приблизительные расчеты, в основе которых лежат последние данные по американской статистике. Смотрите: U.S. Social Security Administration, 'Actuarial Publications: Period Life Table.' Наиболее свежие данные находятся по адресу: http://www.ssa.gov/OACT/STATS/table4c6.html.
153
Immanuel Kant, quoted in Theodore Porter, The Rise of Statistical Thinking: 1820-1900 (Princeton, N.J.: Princeton University Press, 1988), p. 51.
154
U.S. Department of Transportation, Federal Highway Administration, "Licensed Drivers, Vehicle Registrations and Resident Population", http://www.fhwa.dot.gov/policy/ohim/hs03/htm/dlchrt.htm.
155
U.S. Department of Transportation, Research and Innovative Technology Administration, Bureau of Transportation Statistics, "Motor Vehicle Safety Data", http://www.bts.gov/publications/national_transportation_statistics/2002/html/table_02_17.html.
156
"The Domesday Book", History Magazine, October/November 2001.
157
For Graunt's story, see Hacking, The Emergence of Probability, pp. 103-9; David, Gods, Games and Gambling, pp. 98-109; and Newman, The World of Mathematics, 3:1416-18.
158
Hacking, The Emergence of Probability, p. 102.
159
Theodore Porter, The Rise of Statistical Thinking, p. 19.
160
For Graunt's original table, see Hacking, The Emergence of Probability, p. 108. For the current data, see World Health Organization, "Life Tables for WHO Member States", http://www.who.int/whosis/database/life_tables/life_tables.cfm. The figures quoted were taken from abridged tables and rounded.
161
Ian Hacking, The Taming of Chance (Cambridge: Cambridge University Press, 1990), p. vii.
162
H. A. David, "First (?) Occurrence of Common Terms in Statistics and Probability", in Annotated Readings in the History of Statistics, ed. H. A. David and A.W.F. Edwards (New York: Springer, 2001), appendix В and pp. 219-28.
163
Noah Webster, American Dictionary of the English language (1828; - facsimile of the 1st ed., Chesapeake, Va.: Foundation for American Christian Education, 1967).
164
The material on Quetelet is drawn mainly from Stigler, The History of Statistics, pp. 161-220; Stephen Stigler, Statistics on the Table: The History of Statistical Concepts and Methods (Cambridge, Mass.: Harvard University Press, 1999), pp. 51-66; and Theodore Porter, The Rise of Statistical Thinking, pp. 100-9.
165
Louis Menand, The Metaphysical Club (New York: Farrar, Straus & Giroux, 2001), p. 187.
166
Holland, What Are the Chances? pp. 41-42.
167
David Yermack, "Good Timing: CEO Stock Option Awards and Company News Announcements", Journal of Finance 52, no. 2 (June 1997): 449-76; and Erik Lie, "On the Timing of CEO Stock Option Awards", Management Science 51, no. 5 (May 2005): 802-12. See also Charles Forelle and James Bandler, "The Perfect Payday-Some CEOs Reap Millions by Landing Stock Options When They Are Most Valuable: Luck-or Something Else?" Wall Street Journal, March 18, 2006.
168
Justin Wolfers, "Point Shaving: Corruption in NCAA Basketball", American Economic Review 96, no. 2 (May 2006): 279-83.
169
Stern, "On the Probability of Winning a Football Game."
170
David Leonhardt, "Sad Suspicions about Scores in Basketball", New York Times, March 8, 2006.
171
Richard C. Hollinger et al., National Retail Security Survey: Final Report (Gainesville: Security Research Project, Department of Sociology and Center for Studies in Criminal Law, University of Florida, 2002-2006).
172
Adolphe Quetelet, quoted in Theodore Porter, The Rise of Statistical Thinking, p. 54.
173
Quetelet, quoted in Menand, The Metaphysical Club, p. 187.
174
Jeffrey Kluger, "Why We Worry about the Things We Shouldn't.. and Ignore the Things We Should", Time, December 4, 2006, pp. 65-71.
175
Gerd Gigerenzer, Empire of Chance: How Probability Changed Science and Everyday Life (Cambridge: Cambridge University Press, 1989), p. 129.
176
Menand, The Metaphysical Club, p. 193.
177
De Vany, Hollywood Economics; see part IV, "A Business of Extremes."
178
See Derek William Forrest, Francis Galton: The Life and Work of a Victorian Genius (New York: Taplinger, 1974); Jeffrey M. Stanton, "Galton, Pearson, and the Peas: A Brief History of Linear Regression for Statistics Instructors", Journal of Statistics Education 9, no. 3 (2001); and Theodore Porter, The Rise of Statistical Thinking, pp. 129-46.
179
Francis Galton, quoted in Theodore Porter, The Rise of Statistical Thinking, p. 130.
180
Peter Doskoch, "The Winning Edge", Psychology Today, November/ December 2005, pp. 44-52.
181
Deborah J. Bennett, Randomness (Cambridge, Mass.: Harvard University Press, 1998), p. 123.
182
Abraham Pais, The Science and Life of Albert Einstein (London: Oxford University Press, 1982), p. 17; see also the discussion on p. 89.
183
On Brown and the history of Brownian motion, see D.J. Mabberley, Jupiter Botanicus: Robert Brown of the British Museum (Braunschweig, Germany, and London: Verlag von J. Cramer / Natural History Museum, 1985); Brian J. Ford, "Brownian Movement in Clarkia Pollen: A Reprise of the First Observations", Microscope 40, no. 4 (1992): 235-41; and Stephen Brush, "A History of Random Processes. I. Brownian Movement from Brown to Perrin", Archive for History of Exact Sciences 5, no. 34 (1968).
184
Pais, Albert Einstein, pp. 88-100.
185
Albert Einstein, quoted in Ronald William Clark, Einstein: The Life and Times (New York: HarperCollins, 1984), p. 77.
186
See Arthur Conan Doyle, The History of Spiritualism (New York: G. H. Doran, 1926); and R. L. Moore, In Search of White Crows: Spiritualism, Parapsychology, and American Culture (London: Oxford University Press, 1977).
187
Ray Hyman, "Parapsychological Research: A Tutorial Review and Critical Appraisal", Proceedings of the IEEE 74, no. 6 (June 1986): 823-49.
188
Michael Faraday, "Experimental Investigation of Table-Moving", Athenaeum, July 2, 1853, pp. 801-3.
189
Michael Faraday, quoted in Hyman, "Parapsychological Research", p. 826.
190
Faraday, quoted ibid.
191
See Frank H. Durgin, "The Tinkerbell Effect: Motion Perception and Illusion", Journal of Consciousness Studies 9, nos. 5-6 (May-June 2002): 88-101.
192
Christof Koch, The Quest for Consciousness: A Neurobiological Approach (Englewood, Colo.: Roberts, 2004), pp. 51-54.
193
The study was D. O. Clegg et al., "Glucosamine, Chondroitin Sulfate, and the Two in Combination for Painful Knee Osteoarthritis", New England Journal of Medicine 354, no. 8 (February 2006): 795-808. The interview was "Slate's Medical Examiner: Doubts on Supplements", Day to Day, NPR broadcast, March 13, 2006.
194
See Paul Slovic, Howard Kunreuther, and Gilbert F. White, "Decision Processes, Rationality, and Adjustment to Natural Hazards", in Natural Hazards: Local, National, and Global, ed. G. F White (London: Oxford University Press, 1974); see also Willem A. Wagenaar, "Generation of Random Sequences by Human Subjects: A Critical Survey of Literature", Psychological Bulletin 77, no. 1 (January 1972): 65-72.
195
See Hastie and Dawes, Rational Choice in an Uncertain World, pp. 19-23.
196
George Spencer-Brown, Probability and Scientific Inference (London: Longmans, Green, 1957), pp. 55-56. Actually, 10 is a gross underestimate.
197
Janet Maslin, "His Heart Belongs to (Adorable) iPod", New York Times, October 19, 2006.
198
Hans Reichenbach, The Theory of Probability, trans. E. Hutton and M. Reichenbach (Berkeley: University of California Press, 1934).
199
The classic text expounding this point of view is Burton G. Malkiel, A Random Walk Down Wall Street, now completely revised in an updated 8th ed. (New York: W. W. Norton, 2003).
200
John R. Nofsinger, Investment Blunders of the Rich and Famous - and What You Can Learn from Them (Upper Saddle River, N.J.: Prentice Hall, Financial Times, 2002), p. 62.
201
Hemang Desai and Prem C. Jain, "An Analysis of the Recommendations of the 'Superstar' Money Managers at Barron's Annual Roundtable", Journal of Finance 50, no. 4 (September 1995): 1257-73.
202
Jess Beltz and Robert Jennings, "Wall $treet Week with Rukeyser's Recommendations: Trading Activity and Performance", Review of Financial Economics 6, no. 1 (1997): 15-27; and Robert A. Pari, "Wall $treet Week Recommendations: Yes or No?" Journal of Portfolio Management 14, no. 1 (1987): 74-76.
203
Andrew Metrick, "Performance Evaluation with Transactions Data: The Stock Selection of Investment Newsletters, Journal of Finance 54, no. 5 (October 1999): 1743-75; and "The Equity Performance of Investment Newsletters" (discussion paper no. 1805, Harvard Institute of Economic Research, Cambridge, Mass., November 1997).
204
James J. Choi, David Laibson, and Brigitte Madrian, "Why Does the Law of One Price Fail? An Experiment on Index Mutual Funds" (working paper no. W12261, National Bureau of Economic Research, Cambridge, Mass., May 4, 2006).
205
Leonard Koppett, "Carrying Statistics to Extremes", Sporting News, February 11, 1978.
206
By some definitions, Koppett's system would be judged to have failed in 1970; by others, to have passed. See CHANCE News 13.04, April 18, 2004-June 7, 2004, http://www.dartmouth.edu/~chance/chance_news/recent_news/chance_news_13.04.html.
207
As touted on the Legg Mason Capital Management Web site, http://www.leggmasoncapmgmt.com/awards.htm.
208
Lisa Gibbs, "Miller: He Did It Again", CNNMoney, January 11, 2004, http://money.cnn.com/2004/01/07/funds/ultimateguide_billmiller_0204.
209
Thomas R. Gilovich, Robert Vallone, and Amos Tversky, "The Hot Hand in Basketball: On the Misperception of Random Sequences", Cognitive Psychology 17, no. 3 (July 1985): 295-314.
210
Purcell's research is discussed in Gould, "The Streak of Streaks."
211
Mark Hulbert, "Not All Stocks Are Created Equal", www.MarketWatch.com, January 18, 2005, accessed March 2005 (site now discontinued).
212
Kunal Kapoor, "A Look at Who's Chasing Bill Miller's Streak", Morningstar, December 30, 2004, http://www.morningstar.com.
213
Michael Mauboussin and Kristen Bartholdson, "On Streaks: Perception, Probability, and Skill", Consilient Observer (Credit Suisse-First Boston) 2, no. 8 (April 22, 2003).
214
Merton Miller on "Trillion Dollar Bet", NOVA, PBS broadcast, February 8, 2000.
215
R.D. Clarke, "An Application of the Poisson Distribution", Journal of the Institute of Actuaries 72 (1946): 48
216
Atul Gawande, "The Cancer Cluster Myth", The New Yorker, February 28,1998, pp. 34-37.
217
Ibid.
218
Bruno Bettelheim, "Individual and Mass Behavior in Extreme Situations", Journal of Abnormal and Social Psychology 38 (1943): 417-52.
219
Curt P. Richter, "On the Phenomenon of Sudden Death in Animals and Man", Psychosomatic Medicine 19 (1957): 191-98.
220
E. Stotland and A. Blumenthal, "The Reduction of Anxiety as a Result of the Expectation of Making a Choice", Canadian Review of Psychology 18 (1964): 139-45.
221
Ellen Langer and Judith Rodin, "The Effects of Choice and Enhanced Personal Responsibility for the Aged: A Field Experiment in an Institutional Setting", Journal of Personality and Social Psychology 34, no. 2 (1976): 191-98.
222
Ellen Langer and Judith Rodin, "Long-Term Effects of a Control-Relevant Intervention with the Institutionalized Aged", Journal of Personality and Social Psychology 35, no. 12 (1977): 897-902.
223
L. B. Alloy and L. Y. Abramson, "Judgment of Contingency in Depressed and Nondepressed Students: Sadder but Wiser?" Journal of Experimental Psychology: General 108, no. 4 (December 1979): 441-85.
224
Durgin, "The Tinkerbell Effect."
225
Ellen Langer, "The Illusion of Control", Journal of Personality and Social Psychology 32, no. 2 (1975): 311-28.
226
Ellen Langer and Jane Roth, "Heads I Win, Tails It's Chance: The Illusion of Control as a Function of Outcomes in a Purely Chance Task", Journal of Personality and Social Psychology 32, no. 6 (1975): 951-55.
227
Langer, "The Illusion of Control."
228
Ibid., p. 311.
229
Raymond Fisman, Rakesh Khurana, and Matthew Rhodes-Kropf, "Governance and CEO Turnover: Do Something or Do the Right Thing?" (working paper no. 05-066, Harvard Business School, Cambridge, Mass., April 2005).
230
P.C. Wason, "Reasoning about a Rule", Quarterly Journal of Experimental Psychology 20 (1968): 273-81.
231
Francis Bacon, Novum Organon, trans, by P. Urbach and J. Gibson (Chicago: Open Court, 1994), p. 57 (originally published in 1620).
232
Charles G. Lord, Lee Ross, and Mark Lepper, "Biased Assimilation and Attitude Polarization: The Effects of Prior Theories on Subsequently Considered Evidence", Journal of Personality and Social Psychology 37, no. 11 (1979): 2098-109.
233
Matthew Rabin, "Psychology and Economics" (white paper, University of California, Berkeley, September 28, 1996).
234
E. C. Webster, Decision Making in the Employment Interview (Montreal: Industrial Relations Centre, McGill University, 1964).